CNY Lohei Lunch 2025

On February 7, 2025, the Direct Selling Association of Singapore (DSAS) celebrated the Chinese New Year with its annual Lohei lunch, marking the festive occasion in the Year of the Snake. We were honored to host Mr. Melvin Yong, President of the Consumers Association of Singapore (CASE), along with other CASE representatives, Mr. Adrian Chan from Lee & Lee, and Ms. Josephine from Tony Oei. As we came together to toss the “Yu Sheng” and usher in a prosperous new year, both associations further strengthening collaboration and expanding accreditation efforts in 2025. With a shared vision of enhancing industry standards and consumer protection, we look forward to working closely with reaffirmation of partnerships, and a group photo to commemorate this joyous occasion.